Rotman Commerce


Rotman Commerce, University of Toronto


To produce an engaging and aspirational student recruitment campaign that can be applied across all communication material and extend over four years (2019 to 2022).


Recruitment Campaign Collateral


The University of Toronto’s Rotman Commerce recruitment campaign needed to stand-out and bring awareness to the school's position as the leading undergraduate business program in Canada. Working closely with their marketing team, we art directed a yearly photo shoot and curated their brand assets to create a bright and dynamic campaign. Elements of the design are tweaked yearly to give it a fresh look and feel to attract the next generation of innovative leaders and showcase what life is like at Rotman Commerce.

Recruitment Material Covers
Recruitment Material Internal Spread
Rotman Commerce Students
Rotman Commerce internal spread
Rotman Commerce students in classroom
Rotman Commerce Recruitment Brochure Internal Spread
Rotman Commerce Digital sample
Rotman Commerce postcard mock-up
Rotman Commerce banner
Rotman Commerce students

See Also

MaRS Impact Week 2020

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